Recommendations based on Made to Stick: Why Some Ideas Survive and Others Dieby Chip Heath

* statistically, based on millions of data-points provided by fellow humans

  1. Switch: How to Change Things When Change Is Hard

    by Chip Heath
    Exploring ways to make change easier in life and work, using practical strategies.

    Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors ... (Goodreads)

  2. Decisive: How to Make Better Choices in Life and Work

    by Chip Heath
    Strategies to make effective decisions and tackle difficult life choices.

    The four principles that can help us to overcome our brains' natural biases to make better, more informed decisions – in our lives, careers, families and organizations., In Decisive , Chip Heath and ... (Goodreads)

  3. Influence: The Psychology of Persuasion

    by Robert B. Cialdini
    An analysis of the psychology of persuasion and how to use it to influence people.

    Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding ... (Goodreads)

  4. Thinking, Fast and Slow

    by Daniel Kahneman
    An exploration of the two systems of the mind, and how they influence decision-making.

    In the highly anticipated Thinking, Fast and Slow , Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and ... (Goodreads)

  5. Built to Last: Successful Habits of Visionary Companies

    by James C. Collins
    Analysis of successful companies and their long-term strategies, identifying key habits and practices that lead to enduring success.

    "This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. ... (Goodreads)

  6. The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

    by Michael E. Gerber
    A guide to harnessing the power of entrepreneurial thinking to create a thriving small business.

    E-Myth \ 'e-,'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work ... (Goodreads)

  7. Predictably Irrational: The Hidden Forces That Shape Our Decisions

    by Dan Ariely
    An exploration of why humans make irrational decisions, and how to overcome them.

    Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin? Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't ... (Goodreads)

  8. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

    by Eric Ries
    Systematic approach to launching and managing successful businesses in an ever-changing market.

    Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. ... (Goodreads)

  9. The Power of Habit: Why We Do What We Do in Life and Business

    by Charles Duhigg
    Uncovering the science of habit formation and how to use it to achieve success.

    A young woman walks into a laboratory. Over the past two years, she has transformed almost every aspect of her life. She has quit smoking, run a marathon, and been promoted at work. The patterns ... (Goodreads)

  10. The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business

    by Clayton M. Christensen
    Examines disruptive innovation and how to manage it in a business setting.

    Harvard professor Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership – or worse, disappear completely. And he not only proves what he ... (Goodreads)

  11. Drive: The Surprising Truth About What Motivates Us

    by Daniel H. Pink
    A thought-provoking analysis of what truly motivates people, challenging traditional notions of rewards and punishments.

    The, New York Times, bestseller that gives readers a paradigm-shattering new way to think about motivation Most people believe that the best way to motivate is with rewards like money—the ... (Goodreads)

  12. The World Is Flat: A Brief History of the Twenty-first Century

    by Thomas L. Friedman
    An exploration of the rapid globalization of the world, and the implications of this shift.

    When scholars write the history of the world twenty years from now, and they come to the chapter Y2K to March 2004 , what will they say was the most crucial development? The attacks on the World ... (Goodreads)

  13. Business Model Generation

    by Alexander Osterwalder
    A guide to crafting business models and creating new sources of value.

    Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model or craft a new one. 1) Change the way you think about business models Business Model ... (Goodreads)

  14. The Five Dysfunctions of a Team: A Leadership Fable

    by Patrick Lencioni
    An exploration of the dynamics of team-building, and how to overcome five common pitfalls.

    In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and ... (Goodreads)

  15. Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

    by Steve Krug
    A guide to creating intuitive, user-friendly websites.

    Since Don’t Make Me Think was first published in 2000, over 400,000 Web designers and developers have relied on Steve Krug’s guide to help them understand the principles of intuitive navigation and ... (Goodreads)

  16. Presentation Zen: Simple Ideas on Presentation Design and Delivery

    by Garr Reynolds
    Guide to creating effective and engaging presentations through engaging visuals and storytelling.

    Garr Reynolds, author of the best-selling book on presentation design and delivery, is back with this newly revised edition of this classic book, Presentation Zen . Showing us there is a better way ... (Barnes & Noble)

  17. The Millionaire Next Door: The Surprising Secrets of America's Wealthy

    by Thomas J. Stanley
    Revealing the secrets of the wealthy, and how anyone can achieve financial success.

    The incredible national bestseller that is changing people's lives – and increasing their net worth!, CAN YOU SPOT THE MILLIONAIRE NEXT DOOR?,, Who are the rich in this country?, What do they do? ... (Goodreads)

  18. Think and Grow Rich

    by Napoleon Hill
    A step-by-step guide to personal success and wealth creation.

    This is the original 1937 version of Napoleon Hill's Classic Book: Think and Grow Rich . To the greatest extent possible, the text and formatting have been kept exactly the same as in the original ... (Goodreads)

  19. The Goal: A Process of Ongoing Improvement

    by Eliyahu M. Goldratt
    A business novel that follows a manufacturing plant's attempts to optimize production.

    Written in a fast-paced thriller style,, The Goal, is the gripping novel which is transforming management thinking throughout the Western world. Alex Rogo is a harried plant manager working ever more ... (Goodreads)

  20. Getting Things Done: The Art of Stress-Free Productivity

    by David Allen
    A guide to improving efficiency and productivity through better organization.

    The book, Lifehack, calls ,"The Bible of business and personal productivity.","A completely revised and updated edition of the blockbuster bestseller from 'the personal productivity guru'",—,Fast ... (Barnes & Noble)

  21. Who Moved My Cheese?

    by Spencer Johnson
    A parable about navigating change through the eyes of four characters.

    It is the amusing and enlightening story of four characters who live in a maze and look for cheese to nourish them and make them happy. Cheese is a metaphor for what you want to have in life, for ... (Goodreads)

  22. Rich Dad, Poor Dad

    by Robert T. Kiyosaki
    A financial literacy guide that explores the power of financial education and investment.

    Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his "rich dad" — and the ways in which both men shaped his thoughts about money ... (Goodreads)

  23. The Back of the Napkin: Solving Problems and Selling Ideas with Pictures

    by Dan Roam
    Learn to solve problems and communicate ideas effectively using simple drawings. A practical guide to visual thinking.

    A bold new way to tackle tough business problems—even if you draw like a second grader When Herb Kelleher was brainstorming about how to beat the traditional hub-and- spoke airlines, he grabbed a bar ... (Goodreads)

  24. Rework

    by Jason Fried
    A guide to starting and running a successful business with unconventional advice and practical tips.

    Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf. ... (Goodreads)

  25. Purple Cow: Transform Your Business by Being Remarkable

    by Seth Godin
    A guide to standing out and becoming remarkable in the modern business world.

    The acclaimed Wall Street Journal and Business Week Bestseller. You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and ... (Goodreads)

  26. First, Break All the Rules: What the World's Greatest Managers Do Differently

    by Marcus Buckingham
    Analysis of top managers to uncover the secrets of their success.

    Gallup presents the remarkable findings of its revolutionary study of more than 80,000 managers in First, Break All the Rules, revealing what the world’s greatest managers do differently. With vital ... (Goodreads)

  27. Flow: The Psychology of Optimal Experience

    by Mihaly Csikszentmihalyi
    An exploration of the concept of 'flow' and how it can be used to enhance optimal experience.

    Psychologist Mihaly Csikszentmihalyi's investigations of "optimal experience" have revealed that what makes an experience genuinely satisfying is a state of consciousness called flow. During flow, ... (Goodreads)

  28. The Black Swan: The Impact of the Highly Improbable

    by Nassim Nicholas Taleb
    A study of the role of randomness in life, and how it can lead to unexpected events.

    A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear ... (Goodreads)

  29. Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future

    by Ashlee Vance
    A revealing look into the life and accomplishments of tech innovator Elon Musk.

    Elon Musk, the entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, sold one of his internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the ... (Goodreads)

  30. What the Dog Saw and Other Adventures

    by Malcolm Gladwell
    Collection of essays about the surprising connections between seemingly unrelated topics.

    What is the difference between choking and panicking? Why are there dozens of varieties of mustard but only one variety of ketchup? What do football players teach us about how to hire teachers? What ... (Goodreads)